Elaboration of naming
At the time of appointment development, the client was asked to choose from 5 varieties of name: Kladim (coffee discoverer); Maize (Spanish – coffee beans); Saboroso (port. – delights); CoffeeNeiro (Italian – Mano barista); Liberico (African coffee variety);
Development of the logo
Elaboration of the packaging
For Liberico Gold and Liberico Platinum, we developed label design and doy pack packaging.